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How Strictly's Popular Dancers have Ended up In Debt

Isidra
2025-04-08 05:54 20 0

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For audiences tuning into BBC's megahit Strictly Come Dancing, they would be ideal in assuming that its stars need to be earning a large fortune.

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Whether it be the tireless hours of training, or being an on-screen fixture for weeks on end, the program's expert dancers have helped make the series a captivating watch throughout the fall months.

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However, while it has been assumed that Strictly experts need to make a quite penny, and years of success, through their time on the show, for many it's a completely different story.


Pros who have actually bid farewell to the Strictly dancefloor recently have shared their struggles with piling financial obligations and money woes, with some even dealing with the possibility of losing their homes.


Recently, Ben Cohen and Kristina Rihanoff end up being the current stars to be hit by the notorious 'Strictly curse' after their 12-year love ended in heartbreak. MailOnline then revealed it was the extreme monetary difficulties they had actually recently experienced are believed to have been behind their split.


MailOnline peels back the glitter behind Strictly stars' paychecks to expose the fact about how for many, the cash stops as soon as the ballroom lights go dark ...


Kristina Rihanoff


How Strictly's popular dancers have actually wound up in financial obligation - as Kristina Rihanoff's monetary problems are blamed for split from Ben Cohen (envisioned on the program in 2013)


Kristina previously appeared on Strictly as a professional from 2008 to 2015, making headlines when she began a love with her star partner Ben Cohen.


However, in 2015, the couple shared worries that they could lose their home after being hit by cash concerns, with Ben laying bare their financial concerns in court.


The level of the couple's struggles were laid bare in unusual situations - throughout a court appearance last September when Kristina, 47, was captured driving without insurance.


Giving evidence during the case, England World Cup winning rugby star Ben, 46, confessed he had actually mishandled the handling of their cars and truck insurance plan and informed how he was 'combating to conserve his relationship and home'.


A friend of the couple informed the Mail he said: 'The previous six months have actually been hell for them and it has torn the love they had apart. For the sake of their family, they have selected to go forward as separate people.


'Those close to them who know them as a couple had actually hoped they would be able to work things out however for now it's over and it looks like there's no going back.'


The couple were left with crippling financial obligations after they ploughed every cent they had into a yoga studio which plunged into crisis throughout the Covid pandemic.


In a tortuously frank admission Ben told the court: 'I get up every day and I combat not to lose whatever - to lose my cars and my house and my relationship. I'm so overdrawn.'


Last year the couple shared worries that they might lose their home after being struck by cash woes, with Ben laying bare their financial woes in court (imagined in 2021)


When questioned about the stress on his and Kristina's relationship, he stated: 'We're still cohabiting. We remain in it economically.


'We're in company together so the issue is that we opened business before Covid and we got the worst intensities of it and in all truthfully this is just another problem for me to handle.


'I've got credit cards that are overdrawn. I'm overdrawn in both accounts. We have actually got a company financial obligation due to the fact that of Covid. It's just another issue.'


The business was listed to be compulsorily struck off on December 27, 2022, but the action was suspended nine days later on and stopped on April 28, 2023.


Records likewise expose that a food services company called Soo Greens Ltd which is 100 percent owned by Soo Yoga Group Ltd was effectively ₤ 6,633 at a loss, considering future liabilities, in its last accounts for the period ending on July 31, 2020.


The business's represent the year ending in July 2021 have actually still not been submitted and are now almost 29 months overdue.


Another company called Soo Purple Mountain Ltd which is also owned by the Soo Yoga Group, was established in December 2021 and liquified by a voluntary strike off in February this year without ever filing accounts.


A fourth company called Soo Group Ltd which was half owned by Cohen and half owned by 3 other people was likewise included and willingly struck off on the same dates.


A 5th business called Yoga Wellbeing which is one hundred percent owned by Rihanoff was ₤ 5,041 in the red, considering future liabilities, at the end of July 2020. Its accounts are also nearly 29 months overdue, according to Companies House records.


AJ Pritchard


AJ initially rose to fame as a candidate on Strictly Come Dancing from 2016 to 2019, leaving the show just months before the Covid pandemic (pictured with Saffron Barker in 2019)


But AJ has because shed light on the cash concerns some Strictly stars can face, and shared that he was plunged into debt when his dance tour was cancelled in 2020


AJ first increased to fame as a participant on Strictly Come Dancing from 2016 to 2019, leaving the program just months before the Covid pandemic.


While the star had actually formerly intended to kickstart a brand-new age of dance success by leaving the show, the pandemic forced him to cancel his organized dance trip, plunging himself and brother Curtis into financial obligation.


Talking to MailOnline, AJ clarified the cash troubles some Strictly stars can face after leaving the program.


He stated: 'We had a company where we were running our own tour and the tour was cut brief. We paid all of our dancers due to the fact that, personally, I felt like that was the best thing to do. We ended up with a VAT costs which came out of our own pocket.


'We didn't make money, myself or Curtis, however we paid all of our dancers. It's a hard choice to be made, however that's what it is when you are running your own company.


'They definitely did value it. I maybe didn't value the debt that I was left in however, hey, it's a choice that was made.'


AJ said it is hard when a great deal of his pals believe he's a 'millionaire' after starring on Strictly, however, he discussed that after they paid their taxes and VAT, the figure he earns is no place near that.


The dancer said: 'I believe a lot of people anticipate you to go on to Strictly or Love Island and immediately be a millionaire. Once you have actually paid your tax and your VAT, and if you're a minimal company, that's not even close.


'I think openness is a positive thing in this day and age, however most people don't actually wish to talk about their financial resources.


'And I think individuals are captivated by cash. People love to see numbers and love to see good things, and a great deal of times you require to live within your own methods.'


After leaving shows such as Strictly and Love Island, Curtis and AJ were tossed into a variety of huge cash deals and AJ says some people have no idea how to manage that kind of sum of cash.


Former I'm A Celebrity star AJ exposed he and Curtis 'wish to make a difference' and have actually established 'utilizing our own money' a monetary investment firm called FINT to help to 'educate' people.


AJ became very open about how in some cases the TV reservations and photoshoots can unexpectedly stop and stars need to find out how to 'adjust' their profession.


it is hard when a great deal of his pals believe he's a 'millionaire' after starring on Strictly, as after they paid their taxes and VAT, the figure he makes is nowhere near that


He continued: 'It's truly hard I believe in our industry, the entertainment market and a great deal of other industries today since a great deal of individuals are being laid off. It does use your mental health if you do not have that next job.


'Myself and Curtis have actually invested cash, from my extremely first wage on Strictly I have actually constantly had actually that money invested into different portfolios. Therefore, if I didn't have a task in six months time, I do have money there that I can make use of if I need it.


'And at the end of the day, there are constantly jobs out there. It's just sometimes having to alter what it is you think you are going to do and adjust a bit. Adapting is tough however you do need to adjust sometimes.


'It is essential that people go into these big shows that they're delighting in but they have an occupation behind them like myself and Curt. We're both expert dancers, we can go all over the world and teach.'


Every day, people are facing the expense of living crisis and AJ confessed he is no different and is regularly snapped back into the 'real world' as he's discovered the remarkable boost in everyday products.


He described: 'Each and every single day I'm brought back to reality. I brought up at the fuel pump today and the diesel was 10p more pricey due to choices that have been made much higher up than my income. That's the real world.


'I was like, 'What 10p more costly from the other day to today', like that's crazy. I believe individuals forget, the expense of living and inflation's increased.


'Even when inflation boils down, it doesn't suggest that it returns to what it was. Life is going to be hard for a lot of individuals this year and I don't believe it's going to get any simpler.'


Robin Windsor


Despite pulling in an excellent ₤ 100,000 as a star of Strictly, Robin Windsor unfortunately passed away with just ₤ 879 in his business's business account


Despite drawing in an outstanding ₤ 100,000 as a star of Strictly, Robin Windsor unfortunately died with simply ₤ 879 in his company's organization account.


The dancer was discovered dead in a London hotel in February in 2015, and in the wake of his passing it was revealed his firm had not traded for some time and according to Companies House Records was facing an 'active proposal' to be struck off.


The company Happy Feet Creative Limited was owed almost ₤ 5,000 the last time it filed accounts, however owed lenders ₤ 15,000, meaning it was ₤ 8,350 in the red.


At the height of his celeb in 2015 and 2016 he held more than ₤ 23,000 in the business and advanced himself ₤ 35,000 from the business, which was repaid.


The business had actually funnelled earnings from a 'wide range of agreements to supply carrying out arts services within the media market', documents stated.


In the months prior to his death, Robin had been working on a Fred Olsen Cruise - along with fellow Strictly expert Gordana Grandosek Whiddon - and published images of himself when the boat docked in South Africa.


Robin formerly informed how he was paid ₤ 100,000 a year throughout his time on Strictly which concerned an end after the 12th series in 2014.


The dancer was found dead in a London hotel in February, and in the wake of his passing it was exposed his firm had not traded for some time (envisioned on the show in 2013)


He likewise remembered one time he made 'ridiculous cash', telling This Is Money: 'My dance partner and I were as soon as paid ₤ 10,000 each to stay in a luxury resort in Mauritius for a week and dance the cha-cha-cha at an event. Our dance lasted 2 minutes.'


He kept in mind in September 2022 that the 'finest' year of his monetary life was 2010, 'my first year on Strictly Come Dancing'.


He stated: 'All of a sudden, I was generating income I had actually only dreamt about. I most likely made about ₤ 100,000 that year - not simply from Strictly but from work off the back of the show such as the tour and private performances.


'When you're on prime-time TV, everyone desires a little slice of you.'


Discussing his Strictly exit, Robin stated he ended up being so 'bitter' about not being enabled to return that he couldn't bear to see it, and he went into a 'consistent decrease' after leaving the show.


Graziano Di Prima


Graziano was drastically sacked by employers last year following claims of gross misbehavior towards his former celeb partner Zara McDermott


Following his departure from the program, Graziano attempted to cash on his looks on the show, with personalised video messages on Cameo


Graziano was once considered a favourite amongst Strictly fans, however last year he was drastically sacked by employers following claims of gross misbehavior towards his previous celebrity partner Zara McDermott.


The dancer later verified and regretted his actions versus Zara.


Addressing his exit from the show, a 'ravaged' Di Prima composed on Instagram: 'I deeply regret the occasions that led to my departure from Strictly.


Strictly Come Dancing rich list: The expert dancers waltzing all the method to the bank after earning MILLIONS thanks to the show


'My intense passion and decision to win might have impacted my training program.


'While respecting the BBC HR procedure, I acknowledge it's just ideal for the sake of the show that I step away. I am distressed that I wasn't allowed to use a quote to the online newspaper article, and I take on board the sensitivity of the scenario.


'There's more to this story that I am unable to discuss at this time, however I am dedicated to being strong for my family and pals. I wish the Strictly family nothing however success in the future.'


Following his departure from the program, Graziano attempted to cash on his looks on the show, with customised video messages on Cameo.


The dancer charged $100 (₤ 78) for a video message, and continued to refer to himself as a 'expert dancer on Strictly' on his profile.


And the stars who have capitalized their Strictly success ...


Oti Mabuse


For numerous fans, Oti is considered among Strictly's most effective exports, with the dancer crowned series champion for 2 years in a row, in 2019 and 2020


Ever since, she has appeared as a judge on Dancing On Ice, and also made a reported ₤ 200,000 fee for her stint on I'm A Celeb Get Me Out Of Here! last year


For many fans, Oti is considered among Strictly's most effective exports, with the dancer crowned series champion for two years in a row, in 2019 and 2020.


The dancer was reported to be on a ₤ 410,000 wage before she left the program in 2022, and given that her exit has collected a big fortune with a string of successful TV gigs.


Since then, she has actually looked like a judge on Dancing On Ice, and was likewise a panellist on The Masked Dancer, and BBC's The best Dancer, adding to a rumoured fortune of more than ₤ 1.4 million.


Before joining the Strictly lineup, Oti likewise worked as an expert dancer on Strictly's German equivalent, Let's Dance.


Oti is listed as a director of Pure Mabuse Limited, which she established with her other half Marius Iepure, which was set up in February 2017, and has listed possessions of ₤ 510,953, according to its most recent accounts.


In 2022, Oti also signed a big-money deal to collaborate with Bravissimo on a 'confidence enhancing' underclothing variety, and she and hubby Marius likewise share a ₤ 590,000 London estate.


Between them, Oti and Marius hold ₤ 750,000 of assets in four personal business, which they co-own. consisting of the home firm, Lionshead, which notched up ₤ 110,582 in assets since last year.


And Oti has just contributed to her fortune in recent months by appearing on I'm A Celebrity Get Me Out Of Here! where she was supposedly paid a ₤ 200,000 cost.


Kevin Clifton


Kevin Clifton was crowned Strictly champion in 2018 with Stacey Dooley, and after leaving the show in 2020, has moneyed in with a string of stage roles


However, the dancer has previously shared that it hasn't constantly been simple, exposing in 2019 that he used to oversleep his car while trying to start his performing career


Since leaving Strictly in 2020, Kevin Clifton has required to the phase, carrying out in Strictly Ballroom, Rock of Ages and War of the Worlds.


His firm Supreme Dance declared ₤ 104,993 in its most current properties with ₤ 42,234 remaining after expenses.


However, the dancer has previously shared that it hasn't always been easy, exposing in 2019 that he used to sleep in his cars and truck while trying to kickstart his performing career, while managing it with a workplace job.


Speaking on his podcast The Kevin Clifton Show, he said: 'If there's nobody there, I'll oversleep my automobile and then I can afford two of my dance lessons tomorrow.


'I invested loads of time oversleeping my automobile - generally living out of my car - and having no work. It's not all glamour. People believe we live these simple, showbiz, glamorous lives and it's not like that.


'There's been times where I was just getting fired from task after task - typical office tasks, just attempting to sustain my dancer profession.


'I was essentially looking in my wallet going, I have actually just been fired from another job. I have actually got 4 lessons tomorrow; I currently can't spend for 2 of them.


'I'm going to have to blag it with the instructor and state," Oh, there's been a problem at the bank. I'm going to have to provide you the cash on my next lesson." James and Ola Jordan


Business: James and Ola Jordan have capitalized their joint weight reduction recently, establishing a fitness website called Dance Shred where they charge ₤ 12.99 each month to subscribe


James Jordan left Strictly in 2013 with his partner Ola doing the same 2 years lateer.


James has appeared on Celebrity Big Brother, returned a couple of years later for the All Stars variation and won Dancing On Ice in 2019.


The couple have actually capitalized their joint weight loss recently, establishing a physical fitness site called Dance Shred where they charge ₤ 12.99 per month to subscribe.


The set offered their Kent mansion for ₤ 2.5 million earlier this year and have actually because scaled down to a home more 'suitable' for their child Ella.


Much of their earnings is funnelled through their company James and Ola Dance Academy which most just recently had ₤ 774,023 in assets and ₤ 465,002 after costs.

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They earn extra cash by selling signed photos for ₤ 9.50 while Ola provides dance lessons to fans at ₤ 300 a pop.


Strictly Come DancingBen CohenBBC

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